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Organization / Workplace
Greater New York City Area, New York United States
Industry
Advertising / Marketing / PR
Website
About
Side Smirk is an innovative boutique market research and strategy firm based in New York City. Our team has over 32 combined years of research experience across a variety of industries, products, services and brands, and our business is focused on technology-driven insights. Specialties include usability, user interaction, user experience, mobile research, online research, hybrid methods, 24hr quant and social media recruiting.
Some of our clients include: GNC - P&G - Campbell's - Jose Cuervo - Nickelodeon - PNC Bank - Hallmark - Yahoo! - Wilton - DELSEY - and more.
Side Smirk is currently also using Google Glass as another tool for capturing unique consumer insights.
Google Glass ena...
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Tags
market research
qualitative research
research
usability
marketing
google glass
glass
consumer research
usability testing
research and analysis
user experience design
market
user experience
mobile
user interface
mobile marketing
internet marketing
marketing and advertising
ethnographies
sports marketing
sports
digital marketing
digital media
pov
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Users being followed by Side Smirk