Simon Mainwaring is the founder of We First, the foremost brand leadership firm that provides strategic consulting and training to transform companies into purposeful social brands and position them for rapid growth, social impact and cultural leadership.
A member of the Sustainable Brands Advisory Board, the Advisory Board of the Center for Public Diplomacy at the USC Annenberg School, the Transformational Leadership Council and a Fellow of the Royal Society of Arts in London he also contributes to Fast Company, Forbes, Huffington Post, Mashable, and GOOD Magazine on branding and social technology.
His first book, We First: How brands and consumers use social media to build a better w...