Over 15 years of multi-disciplinary Marketing leadership experience developing the full marketing mix across digital and traditional channels to end consumers and corporate clients.
A creative thinker, combining astute insight and commercial judgement to innovate and bring new customer led propositions to market to reach new segments and profitable growth opportunities.
A proven track record of developing the marketing mix across channels including digital, and direct marketing, telephony, partnerships and brand.
Specialties: New product and proposition development, customer experience development, Direct, digital and telephony marketing ; Acquisition and retention target delivery ; ...