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Improving
sales team
performance




       ZENITH Consulting
              www.zen-it.ro
www.zen-it.ro
Sales team or sales persons?

                                  We work as a         We help each
               We have            team not as         other and share
  We are         better            individuals         our resources
smarter and   connections
   more                                                    Thats why
charismatic          I wonder,                             we perform
                       why our                               better
                   performance
                   is so poor.?



                                  Efficient selling
                                    requires an
                                  organizational
                                       system
www.zen-it.ro
Are your sales people efficient?
               problems                  Working alone is not efficient.
      problems          problems          Dispersed employees dont
    problems
                                         take advantage of being part
                              problems         of a large group.
       problems               problems
                   problems



Motivation = low
Follow procedures = not always
Product knowledge = suboptimal
Success stories= unheard of
Change management = difficult
Shared values = really?
People involved in Sales




                                         www.zen-it.ro
speak the same language?



       sales           sales support
     management




 customer support      product support




           marketing
                        sales team
Limitations of e-mail based




                                                           www.zen-it.ro
   organization & communication

1. Employees are bombarded with emails
2. Multiple emails are sent on a particular subject and
   emails end-up in inboxes together with 1000s of
   other emails
3. The sender sends the information when thinks it is
   appropriate; the receiver requires the information at
   a different time

This makes this type of communication
rather ineffective

Email communication leads rather to
  disorganization than to organization
The use of folders for procedures




                                                            www.zen-it.ro
         and instructions
               1. Many folders, subfolders and cryptic
                  file names are difficult to use by
                  employees

               3. Most of the needed information is
                  not even captured as a document

               5. If information is not easily accessible
                  it is not consumed by employees




   Well organized &                  Informed &
ergonomically presented                effective
                                     Employees
www.zen-it.ro
      sales           sales support
    management




customer support      product support




          marketing
                       sales team
www.zen-it.ro
 It organizes all the
  information needed by a
  sales person

 It supports collaboration
  between sales people and
  internal providers

 It supports formal
  communication channels
  throughout the enterprise
www.zen-it.ro
   Centralized document
    management                                                                             documents
        Articles                                                 brochures                articles
        Reports
        Information about products, services
         and markets

   Virtual team                                                     campaigns
        Team members
                                                  tips & tricks
        Task
        Calendars & schedules
        Common resources

   Collaboration
        Discussion board                                                                  action plans
        Surveys
                                                                  targets     statistics
        Feedback                           record files
   Knowledge management
        Tips & tricks                             mails                      events
        Best practices
        Case studies and success stories                  news               reports
                                                                                            schedules
www.zen-it.ro
www.zen-it.ro
                                                                         common goals
    boss                                          brainstorming

        Im happy because                      leadership
                                                                        local sales team
        we are really a team
                                                                                 inspiration

                                                                                 discussions
   Easier to achieve the objectives
   Easier to manage and organize the work   motivation
   Easier to motivate my team
   Less paperwork, less mistakes              winners
   Better collaboration
   Better feedback
                                                                  feedback        mentorship


                                                 local sales team            action plan
www.zen-it.ro
                                            less stress                     recognition


             We are happy                                           tips & tricks
            because we are                 success stories

            more productive
   Personalized information                                                  best practices
   Aggregated resources make tasks easier
   Shared knowledge
   Help each other                             case studies
   Learn faster                      satisfied
   Motivate each other              customers                      experiences
   Have more fun
                                                                              more money


                                                               more sales
www.zen-it.ro
                                                           news & updates
                                               campaigns


         Im happy because Sales                                            product and
                                                                              services
         and Marketing will speak                                           catalogues
            the same language
   Consistent campaigns messages
   Equal access to information
   Easier to bind product features and
    support cross selling
   Easier to collect new ideas and valuable
    feedback



                                                           feedback
www.zen-it.ro
                                                         past experiences
                                                                                     lessons
                                                                                     learned
                                                           schedules
          Im happy because                                                        documents
         I can integrate faster                                                    forms
             into the team                                                         reports
                                                                                   templates
   Easier to find what to learn first   check lists
   Easier to organize my work
                                         contact lists
   Less communication barriers
   Easier to follow the procedures
                                                                            help
   Valuable experiences from my colleagues                     virtual
   Easier to make connections                                community
www.zen-it.ro
 office@zen-it.ro
(+4)021.317.51.00




        they trusted us:

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Sales Connect

  • 1. Improving sales team performance ZENITH Consulting www.zen-it.ro
  • 2. www.zen-it.ro Sales team or sales persons? We work as a We help each We have team not as other and share We are better individuals our resources smarter and connections more Thats why charismatic I wonder, we perform why our better performance is so poor.? Efficient selling requires an organizational system
  • 3. www.zen-it.ro Are your sales people efficient? problems Working alone is not efficient. problems problems Dispersed employees dont problems take advantage of being part problems of a large group. problems problems problems Motivation = low Follow procedures = not always Product knowledge = suboptimal Success stories= unheard of Change management = difficult Shared values = really?
  • 4. People involved in Sales www.zen-it.ro speak the same language? sales sales support management customer support product support marketing sales team
  • 5. Limitations of e-mail based www.zen-it.ro organization & communication 1. Employees are bombarded with emails 2. Multiple emails are sent on a particular subject and emails end-up in inboxes together with 1000s of other emails 3. The sender sends the information when thinks it is appropriate; the receiver requires the information at a different time This makes this type of communication rather ineffective Email communication leads rather to disorganization than to organization
  • 6. The use of folders for procedures www.zen-it.ro and instructions 1. Many folders, subfolders and cryptic file names are difficult to use by employees 3. Most of the needed information is not even captured as a document 5. If information is not easily accessible it is not consumed by employees Well organized & Informed & ergonomically presented effective Employees
  • 7. www.zen-it.ro sales sales support management customer support product support marketing sales team
  • 8. www.zen-it.ro It organizes all the information needed by a sales person It supports collaboration between sales people and internal providers It supports formal communication channels throughout the enterprise
  • 9. www.zen-it.ro Centralized document management documents Articles brochures articles Reports Information about products, services and markets Virtual team campaigns Team members tips & tricks Task Calendars & schedules Common resources Collaboration Discussion board action plans Surveys targets statistics Feedback record files Knowledge management Tips & tricks mails events Best practices Case studies and success stories news reports schedules
  • 11. www.zen-it.ro common goals boss brainstorming Im happy because leadership local sales team we are really a team inspiration discussions Easier to achieve the objectives Easier to manage and organize the work motivation Easier to motivate my team Less paperwork, less mistakes winners Better collaboration Better feedback feedback mentorship local sales team action plan
  • 12. www.zen-it.ro less stress recognition We are happy tips & tricks because we are success stories more productive Personalized information best practices Aggregated resources make tasks easier Shared knowledge Help each other case studies Learn faster satisfied Motivate each other customers experiences Have more fun more money more sales
  • 13. www.zen-it.ro news & updates campaigns Im happy because Sales product and services and Marketing will speak catalogues the same language Consistent campaigns messages Equal access to information Easier to bind product features and support cross selling Easier to collect new ideas and valuable feedback feedback
  • 14. www.zen-it.ro past experiences lessons learned schedules Im happy because documents I can integrate faster forms into the team reports templates Easier to find what to learn first check lists Easier to organize my work contact lists Less communication barriers Easier to follow the procedures help Valuable experiences from my colleagues virtual Easier to make connections community