鈥� Define, manage and enforce our Geospatial Branding to support our Brand awareness efforts (from Guidelines definition to execution of all branding items)
鈥� Create & update all marketing collaterals for Geospatial (used by PU鈥檚, sales team Automotive/GIS/Consumer Licensing)
鈥� Create, maintain the Geospatial website so it becomes a cornerstone for the demand generation strategy set up by the marketing team
鈥� Develop direct marketing tools to reach partners, customers, prospects with targeted messages (newsletters sent via an online platform)
鈥� Manage external agencies (web, graphic design)
KEY ACTIVITIES:
BRANDING
Define and manage Branding Guidelines for Geospatial:
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