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Personal Information
Organization / Workplace
Mexico City Area, Mexico Mexico
Occupation
Chief Strategy Officer - LATAM
Industry
Advertising / Marketing / PR
About
With 20 years of experience in strategic planning in Europe and Latin America on both client and agency sides, I have a proven track record of developing innovative and integrated marketing solutions that leverage consumer insights to drive client business growth. Am a well respected team leader and coach dedicated to growing our planning capability. My primary responsibility is to develop and implement products and services that put Mindshare and its clients a step ahead of the game. I firmly believe that working in media is the most exciting thing going today when every consumer brand experience begins and ends in media. When not working, I am spending quality time at home with my p...
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