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Greater Los Angeles Area United States

CMO, Seven Lakes Technologies

Technology / Software / Internet

★ Over 15 years of experience as a change agent driving innovative business strategies, product roadmaps and process improvements from ideation to implementation for B2B technology companies as a product marketing leader, strategy consultant and venture capital associate. Select Accomplishments: -Transformed sales teams’ approach from transactional vendor to solution selling, reducing average deal discounting from 25% of list price to less than 5%. -Identified, sized and championed market opportunity and buyer requirements that would double product line revenue. -Generated 33% of sales qualified leads (SQL) by building buyer persona-specific multi-touch integrated campaigns with conten