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Community Development


Communities                Vision-Mission
  Clients                 Companies can benefit on a commercial level by developing strong communities sur-
                           rounding them. Communities are specific groups with a common purpose or vision.
  Hot prospects           Every entreprise has got several communities within their network (employees, clients,
                           prospects, )
  Cold prospects
                           Our mission is to help B2B-companies grow by building and maintaining these strong
  Employees               communities around them (both online and offline) with measurable output.
  Partners                For companies nourishing their prospects on a longer term basis is time consuming
                           and rather difficult to keep up. With our Community Development Strategy we define
  .
                           the ideal way of approaching these contacts to keep you top-of-mind.
                           Our main goal is to create a platform where these communities can gather and share
                           opinions and where people can be heard. Via this platform your company can manage
Development
                           updates, blogs, quotes, etc.
  Long term parn-
   tership

  Define different
   communities

  Approach them
   on specific ti-
   mings via va-
   rious channels

  ...
                           Main Activities
Channels                   A Community Developer is the face of your company in a well-defined region or segmen-
   Leadgeneration         ted Community, managing communications in all directions.
                           This person is responsible for corporate communications, lead and businessgenerati-
   Social Media
                           on, PR, Social Media, Events (as well strategic as operational) and content creation de-
   Events                 pending on the unique chanllenges of our customers.
                           While every day of a Community Developer is different, these are some roles it may
   Newsletters
                           contain depending on the project:
   Teambuildings
                                 Content Creation: writing blogs, articles, newsletters, communication material, social me-
                                dia material

                                 Social Media Marketing: creating, managing and growing the companys presence on
                                  online media

                                 Events and event planning: Create events and attent usefull events for the company

                                 Customer Relations: managing incoming requests and building strong relationships

                                 Public Relations: managing and building strong relationships with leads to be nurtured
                                  and other prospects

                                 Analytics: Using Google Analytics and other measurement tools to provide reports on local
                                  presence

                                 Communications strategy: Creating strategic marketing/communication plans and put
                                  these into action




         Community Development  Velocitas BVBA  Prins Boudewijnlaan 347  2610 Wilrijk  03 289 00 11

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Community development

  • 1. Community Development Communities Vision-Mission Clients Companies can benefit on a commercial level by developing strong communities sur- rounding them. Communities are specific groups with a common purpose or vision. Hot prospects Every entreprise has got several communities within their network (employees, clients, prospects, ) Cold prospects Our mission is to help B2B-companies grow by building and maintaining these strong Employees communities around them (both online and offline) with measurable output. Partners For companies nourishing their prospects on a longer term basis is time consuming and rather difficult to keep up. With our Community Development Strategy we define . the ideal way of approaching these contacts to keep you top-of-mind. Our main goal is to create a platform where these communities can gather and share opinions and where people can be heard. Via this platform your company can manage Development updates, blogs, quotes, etc. Long term parn- tership Define different communities Approach them on specific ti- mings via va- rious channels ... Main Activities Channels A Community Developer is the face of your company in a well-defined region or segmen- Leadgeneration ted Community, managing communications in all directions. This person is responsible for corporate communications, lead and businessgenerati- Social Media on, PR, Social Media, Events (as well strategic as operational) and content creation de- Events pending on the unique chanllenges of our customers. While every day of a Community Developer is different, these are some roles it may Newsletters contain depending on the project: Teambuildings Content Creation: writing blogs, articles, newsletters, communication material, social me- dia material Social Media Marketing: creating, managing and growing the companys presence on online media Events and event planning: Create events and attent usefull events for the company Customer Relations: managing incoming requests and building strong relationships Public Relations: managing and building strong relationships with leads to be nurtured and other prospects Analytics: Using Google Analytics and other measurement tools to provide reports on local presence Communications strategy: Creating strategic marketing/communication plans and put these into action Community Development Velocitas BVBA Prins Boudewijnlaan 347 2610 Wilrijk 03 289 00 11