Stephen remembers when GIFs started animating, when Netscape updates were an event, and waiting 15 minutes to download a Quicktime video about an exploding whale.
He officially held the title "Webmaster" when it wasn't embarrassing.
He is now explaining to marketers that, yes, all the banners will animate; that, no, you can't make something "go" viral; and that social media is a movement, not a channel.
But at least those exploding whale videos download a hell of a lot faster now. Unless it's on your cellphone...
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alberto culver online advertising measurement markalberto culver tresemme nexxus cpg interactive marcpg consumer reviews new product launch social comblogwell gaspedal smbc alberto culver tresemme nexbazaarvoice social commerce summit 2010 alberto cu
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