See my skill profile on Ibbaka Talent
https://talent.ibbaka.com/steven-forth-2
My focus is bringing new concepts to market and setting them up to scale. I do this by combining design and decision making frameworks with value management and pricing strategy. The goal is to ensure a fit between the offer and its underlying technology, the market opportunity, the revenue generation process (from awareness and consideration to lead capture and conversion) and the ability of the organization to scale. My passion is to understand how things connect and to bring about new connections.
Specialties: • Customer value management including value-based pricing & revenue performance management.