Responsibilities:
- Hold information on local markets. Analyze market trends’ from the researches’ data. Competition follow-up (market shares, customer policy, pricing strategy, coverage, offers, advertising, services, contact centers)
- Customer database analysis (churn, migrations, sales and ARPU trends study for possibly needed marketing tactics correction)
- Existing data interpretation to transform it into business solutions and market opportunities
- Long- and short- term regional strategy planning and key tactical points
- Products’ content improvement due to regional specific and demand
- Report on reaching KPI (quarterly). Define key reasons of KPI change dynamics
- Market...