Personal Information
Organization / Workplace
Cincinnati Area United States
Occupation
CMO • MBA • CCXP • Author • Speaker • Entrepreneur • Strategy, Brand & Customer Experience Crusader (All views my own)
Industry
Advertising / Marketing / PR
About
With more than 20 years of marketing experience, I have most recently served as head of marketing at three different insurance companies with responsibility for teams as large as 200 and budgets in excess of $30MM. As a member of the executive team in each of these roles, I have enjoyed the additional responsibilities that extend beyond just running the marketing function. I have worked to create close partnerships across all business areas to ensure marketing strategies are tightly linked to overall business objectives and to cultivate the right company culture to deliver on our brand promises in the marketplace.
I am very active in my field – I have spoken at many marketing conferences.
Contact Details
Tags
content strategy
content marketing
american marketing association
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