10 yrs client-side and agency experience in data, data storytelling, analytics, reporting and insight with specialisation in communications, marketing and social/digital marketing/community mgmt. Built teams, and new measurement, campaign/content performance, influencer identification, thematic analysis and reporting frameworks from scratch. Managed teams and projects covering 40+ markets, as well as client relationship and intelligence platform project management. Former PR /coach. Public speaking experience includes Social Media Week, Marketing Week, Online Influence, Innovation Enterprise, Social Media Results Conference, master classes (incl. Accenture), and London School of Econom...
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