Personal Information
Organization / Workplace
Auckland, New Zealand New Zealand
Occupation
Senior Planner - Freelance
Industry
Advertising / Marketing / PR
About
Never one to shy away from a challenge, I have ventured into the world of freelancing after 11 years of account planning and strategic research at some of New Zealand’s top agencies. I carry with me a treasure trove of understanding and learnings about the intricacies, nuances and idiosyncrasies of mobile phones, broadband plans, television, baked beans, bras, Lotto, scratchies, energy drinks, potting mix sales, credit cards, insurance, ice cream, fast fashion, tuna, chocolates, burgers…and some fries with that.
I love bringing clarity and insight that cuts through the confusion, difficulty and issues inherent in most communications jobs – always with the goal of walking out with gre
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