- Digital and social media campaign concepting, development and execution
- Social and Content team new business development
- Digital content creation, including social media content calendars, copywriting, editing
- Measurement and reporting, including insight development to guide digital program optimization
- Heavy use of measurement and listening tools such as Radian6, Visible Technologies, and Netbase
- Designing and implementing paid social media activations
- Influencer programs activation
- Day-to-day client counsel and high-level visibility in key accounts
- Project scoping, account management and budget tracking
- Management of junior colleagues, including review of daily del...
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