Senior Service Designer, Customer Experience Strategist, Creative Director
Industry
Design
About
Jenny has been working within the fields of consumer insights, design strategy, service design and has a professional background working for some of the main agencies in Sweden (Veryday, Idesign, Bas Brand Identity, Ytterborn & Fuentes).
One of her recent projects is the new experience of the award-winning Arlanda Express train. Jenny holds a particular knowledge in user insights and service design. During the past five years within True she has led and directed a great range of innovation processes and is moving transboundary between both commercial and social innovation. Passionate about spreading her knowledge and the emerging need of design (thinking), Jenny is also a frequently hire...
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