Personal Information
Organization / Workplace
Ho Chi Minh City Viet Nam
Occupation
Copywriter, Media strategist, Semi-skilled designer, PR practitioner
Industry
Advertising / Marketing / PR
Website
About
I'm a copywriter though I was not born with creative gifts. Writing an ad is not easy for me as playing games. Yet I don't play with words and images, I work with them. My quote: "You don't have to be creative to write a creative ad." You can do it in different ways. My own way is doing it with all of my passion.
Tags
ambient media
emotional ad
pepsi mini
exaggeration
creativity
metaphor
olay
creative techniques
mobile marketing
sms advertising
behaviour
permission
commercial messages
advertising
attitudes
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