Personal Information
Organization / Workplace
Greater Milwaukee Area United States
Occupation
Program Director, Segmentation
Industry
Medical / Health Care / Pharmaceuticals
About
Segmentation focuses on our customers and looks at identifying trends through cutting edge data analysis techniques to serve them better. My team and I responsible for partnering with Sales, Marketing and Supply Chain teams to simplify product offerings, cut fulfillment costs and enable tailored solutions for our global customer segments.
This is delivered through the creation of strategic frameworks to guide customer need discovery and improved systemic data capture. Market and segment trends are clearly identified through tools developed in-house and helps to create visual maps of clustered needs and affinity based behaviors allowing for targeted value added offering creation. The app...
Contact Details