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Think Global, Act Local
Global Payments Strategies for
Digital Businesses
Nathan Salisbury
Global Market Director,
Gaming
GlobalCollect
Ron Buchanan
Sales Director,
North America
GlobalCollect
Agenda
 Payment method diversity for increased conversion
 Global payments - a complex market
 Challenges with accepting global payments
 Insights and trends in payment processing
 Optimization strategies for global payments
 Partnership with Vindicia & capabilities
3
Global payment method diversity
Credit Cards
Local Cards
Real-time bank transfers
Bank transfer
Direct debit
eWallets
Cash payments
Prepaid methods
Checks
Global payments: localization and complexities
Amsterdam
 Headquarter in Hoofddorp
 Covers Europe, Russia, Middle East and Africa
Singapore
 Opened in Q1 2008
 Covers APAC region
Buenos Aires
 Opened in January2010
 Covers Latin America
San Francisco
 Opened in Q1 2003
 Covers North America
Payment complexities
 Highly varied payment product
preferences by region
 Fragmented network of
providers
 Hundreds of payment types
 Multiple merchant acquiring
and banking relationships
 Complex regulatory backdrop
 Multiple currencies
 Integration complexity
 Technical upgrade
management
5
GlobalCollect & Vindicia payment consolidation
 An unrivaled local payment
method portfolio
 Multiple global acquirers
 180+ currencies
 Consultancy and support for
optimizing your global payments
 Business Intelligence, FX
Management
 Bank independent
 Full service payment provider
 Consolidated reporting, and
dispute handling
 Proven technology tools for
ongoing fraud management and
prevention.
6
CLIENT
Bank
Transfers
Global
Collect
Direct
Debits
Card
Acquirers
Fraud
Screening
eWallets
Cash
Real-time
Bank
Transfers
Prepaid
Bill
payment
Checks
Invoicing
Life Cycle of the Payment Process
7
Alternative payment method useage: gaming
Payment method usage in gaming  top 20 countries GC gaming 2012
Payment Methods |All Platforms | GC portfolio
9
Frequency
Amount
All
Platforms
Payment Methods Transaction volume and value (flow) | Q3 2012
Payment Methods |Gaming | GC Portfolio | Q3 2012
10
P2P F2P*
MMO games - Payment methods transaction
volume and value (flow) | Q3 2012
Frequency
Amount
* Free to play models (incl. F2P Subs, F2P Virtual Currencies, Item Selling, Extensions/Extra levels)
Cross screen monetization|Card on file is key
11
Source: Newzoo 2012
22%
of US gamers (2012)
play on all four screens
21%
of EU gamers (2012)
play on all four screens
 Gamers increasingly
playing on multiple screens
 Recurring/Card on file
capabilities decrease
payment friction
 One click payments
 Free to play models
changing dynamics of
recurring payments
 Shift to payment products
supporting recurring
Global payment optimization strategies
 Increase revenues by offering more payment options
 Offer customers their local preferred payment method = higher conversions
 local acquiring channels generally outperform international channels
 Accept funds in the local currency = increased conversion rates
 Localize and optimize for increased card authorization rates
 Multiple acquiring channels connected and fully managed by GlobalCollect on your own MIDs
 Accurately track success rates per acquirer/country/currency and optimize
 GC manages acquirer routing preferences based
 Seamless retries on soft declines/tech failures on secondary card acquirer
 Decrease Costs with operational efficiencies
 Connect via Vindicia and consolidate reporting across all payment types
 Remove time consuming global acquirer and payment product legal/contractual work
 Benefit from economies of scale with sharp pricing across the payment product portfolio
 Seamless integration and expedited boarding process
 Vindicia is a fully integrated partner
 Setup of acquirer contracts (tri-partite), MID and TID allocation and the entire operational setup
managed by GlobalCollect
12
Multi acquirer card authorization benchmarking & data
 Digital goods card
processing
optimization data
 Track local vs
international
acquirer uplift
 Functional
monitoring
 Benchmarking and
trend analysis
13
0.6
0.65
0.7
0.75
0.8
0.85
0.9
0.95
1
MC Top 6 Benchmark - SEP 18/OCT 18
AU
CA
DE
FR
GB
US
0.5
0.55
0.6
0.65
0.7
0.75
0.8
0.85
0.9
0.95
1
Visa Top 6 Benchmark SEP 18/OCT 18
AU
CA
FR
GB
DE
US
Who is GlobalCollect
 Global bank independent payment service provider
 17+ years of experience
 Supports multiple global card acquiring channels
 Connects wide range of popular global alternative payment products
 Manages payment operations  reporting/reconcilliation/remittance
 Long term clients and numerous strategic partners including Vindicia
 +400 tier-one customers with 40% digital/gaming client portfolio
Simplifying global payments - Vindicia & GlobalCollect
15
 Global payments industry is incredibly complex
 Maintaining multiple connections to card acquirers and alternative
payment products involves heavy technical and operational resource
investment
 Vindicia Partnership with GlobalCollect has been in operation since 2010
 Your connection to Vindicia can enable GlobalCollects international
payment platform
 Access the industry leading global payment platform with GlobalCollect
via Vindicia
16
Thank you, any questions ?
Ron Buchanan
Sales Director, North America
T. +1 415.658.5214
E.Ron.buchanan@globalcollectusa.com
Nathan Salisbury
Global Market Director  Gaming
T. +31 625 061 803
E.nathan.salisbury@globalcollect.com
Additional Questions?
Email us:
webinar@vindicia.com
Visit us:
Blog: vindicia.com/blog
Community: community.vindicia.com
Twitter: @Vindicia
Website: www.vindicia.com

More Related Content

Think Global, Act Local: Global Payments Strategies for Digital Businesses

  • 1. Think Global, Act Local Global Payments Strategies for Digital Businesses Nathan Salisbury Global Market Director, Gaming GlobalCollect Ron Buchanan Sales Director, North America GlobalCollect
  • 2. Agenda Payment method diversity for increased conversion Global payments - a complex market Challenges with accepting global payments Insights and trends in payment processing Optimization strategies for global payments Partnership with Vindicia & capabilities
  • 3. 3 Global payment method diversity Credit Cards Local Cards Real-time bank transfers Bank transfer Direct debit eWallets Cash payments Prepaid methods Checks
  • 4. Global payments: localization and complexities Amsterdam Headquarter in Hoofddorp Covers Europe, Russia, Middle East and Africa Singapore Opened in Q1 2008 Covers APAC region Buenos Aires Opened in January2010 Covers Latin America San Francisco Opened in Q1 2003 Covers North America
  • 5. Payment complexities Highly varied payment product preferences by region Fragmented network of providers Hundreds of payment types Multiple merchant acquiring and banking relationships Complex regulatory backdrop Multiple currencies Integration complexity Technical upgrade management 5
  • 6. GlobalCollect & Vindicia payment consolidation An unrivaled local payment method portfolio Multiple global acquirers 180+ currencies Consultancy and support for optimizing your global payments Business Intelligence, FX Management Bank independent Full service payment provider Consolidated reporting, and dispute handling Proven technology tools for ongoing fraud management and prevention. 6 CLIENT Bank Transfers Global Collect Direct Debits Card Acquirers Fraud Screening eWallets Cash Real-time Bank Transfers Prepaid Bill payment Checks Invoicing
  • 7. Life Cycle of the Payment Process 7
  • 8. Alternative payment method useage: gaming Payment method usage in gaming top 20 countries GC gaming 2012
  • 9. Payment Methods |All Platforms | GC portfolio 9 Frequency Amount All Platforms Payment Methods Transaction volume and value (flow) | Q3 2012
  • 10. Payment Methods |Gaming | GC Portfolio | Q3 2012 10 P2P F2P* MMO games - Payment methods transaction volume and value (flow) | Q3 2012 Frequency Amount * Free to play models (incl. F2P Subs, F2P Virtual Currencies, Item Selling, Extensions/Extra levels)
  • 11. Cross screen monetization|Card on file is key 11 Source: Newzoo 2012 22% of US gamers (2012) play on all four screens 21% of EU gamers (2012) play on all four screens Gamers increasingly playing on multiple screens Recurring/Card on file capabilities decrease payment friction One click payments Free to play models changing dynamics of recurring payments Shift to payment products supporting recurring
  • 12. Global payment optimization strategies Increase revenues by offering more payment options Offer customers their local preferred payment method = higher conversions local acquiring channels generally outperform international channels Accept funds in the local currency = increased conversion rates Localize and optimize for increased card authorization rates Multiple acquiring channels connected and fully managed by GlobalCollect on your own MIDs Accurately track success rates per acquirer/country/currency and optimize GC manages acquirer routing preferences based Seamless retries on soft declines/tech failures on secondary card acquirer Decrease Costs with operational efficiencies Connect via Vindicia and consolidate reporting across all payment types Remove time consuming global acquirer and payment product legal/contractual work Benefit from economies of scale with sharp pricing across the payment product portfolio Seamless integration and expedited boarding process Vindicia is a fully integrated partner Setup of acquirer contracts (tri-partite), MID and TID allocation and the entire operational setup managed by GlobalCollect 12
  • 13. Multi acquirer card authorization benchmarking & data Digital goods card processing optimization data Track local vs international acquirer uplift Functional monitoring Benchmarking and trend analysis 13 0.6 0.65 0.7 0.75 0.8 0.85 0.9 0.95 1 MC Top 6 Benchmark - SEP 18/OCT 18 AU CA DE FR GB US 0.5 0.55 0.6 0.65 0.7 0.75 0.8 0.85 0.9 0.95 1 Visa Top 6 Benchmark SEP 18/OCT 18 AU CA FR GB DE US
  • 14. Who is GlobalCollect Global bank independent payment service provider 17+ years of experience Supports multiple global card acquiring channels Connects wide range of popular global alternative payment products Manages payment operations reporting/reconcilliation/remittance Long term clients and numerous strategic partners including Vindicia +400 tier-one customers with 40% digital/gaming client portfolio
  • 15. Simplifying global payments - Vindicia & GlobalCollect 15 Global payments industry is incredibly complex Maintaining multiple connections to card acquirers and alternative payment products involves heavy technical and operational resource investment Vindicia Partnership with GlobalCollect has been in operation since 2010 Your connection to Vindicia can enable GlobalCollects international payment platform Access the industry leading global payment platform with GlobalCollect via Vindicia
  • 16. 16 Thank you, any questions ? Ron Buchanan Sales Director, North America T. +1 415.658.5214 E.Ron.buchanan@globalcollectusa.com Nathan Salisbury Global Market Director Gaming T. +31 625 061 803 E.nathan.salisbury@globalcollect.com
  • 17. Additional Questions? Email us: webinar@vindicia.com Visit us: Blog: vindicia.com/blog Community: community.vindicia.com Twitter: @Vindicia Website: www.vindicia.com