Personal Information
Organization / Workplace
Geneva Area, Switzerland Switzerland
Occupation
Marketing Director & Head of Hospitality & Culinary Digital at Glion Institute of Higher Education
Industry
Advertising / Marketing / PR
About
Dedicated and results-driven Manager and Consultant, Yves-Alain as a highly successful track record in the creation and execution of on / offline marketing strategies driving ROI throughout channels.
Having a broad experience in working with and for leading brands in the bank, watch and tourism industry, Yves-Alain has focused since 10 years his work on defining and implementing digital marketing strategies. Through his expertise, Yves-Alain has helped numerous corporation to reach above average results in their digital marketing programs. At his position in the Executive Management of Publicitas, Yves-Alain was responsible to develop new product & services and new ventures in the Digita...
Contact Details
Tags
marketing automation
sales
crm
customer relationship management
customer experience
cx
knowledge
knowledge management
enterprise social network
information management
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