Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Senior Account Director (Global Brand Lead)
Industry
Advertising / Marketing / PR
About
Global Brand Lead for the advertising department’s most high profile account.
Lead the team in developing multi-channel, multi-market campaigns for this client (multiple stakeholders within the organisation), to launch two new global brands (strategy, creative, print, digital, PR, packaging, and branding)
Oversee and manage a close working partnership with our US office to service the same account in the USA
Work closely with Coley Porter Bell (a fellow WPP agency), to deliver expert packaging and branding
Key achievements:
Led the winning pitch to secure this account in 2010 and grew it into a £3.5 - £4 million account in 2013
Successfully secured the same business for 2014 to t...
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