Sameer believes an idea is strategic only when it is executed profitably.
He has headed role of international marketing for Jet Airways, Headed Strategic planning division of Percept / H & Headed Strategy function for the India office of Landor Associates.
He has also worked with TBWA, Ambience Publicis, Contract Advertising, Ogilvy and Rediffusion Y&R
Brands Strategized on include HSBC, Cadbury’s, Asian Paints, Mahindra, Volvo-Eicher, Suzlon, World Gold Council, Visa Monetize (Movida), Unilever’s Elle18, Pantaloons, Kansai Nerolac, Samsonite, Black & Decker, DeWalt, Tata Water (Himalayan), Times of India & FICCI
He indulges his passion for art through Lovekni