A hands-on and objective oriented marketer with 18 years of experience in the communications industry, from both MNC agencies to GLC companies, particularly focusing on marketing, branding, advertising & promotion, out-of-home (outdoor advertising), sports sponsorships and events.
Major strengths in overall understanding of the communications industry, and related marketing / branding activities of brands. A lateral thinker and a team player, with strong negotiation and interpersonal skills.
During my tenure in Grey Worldwide and TM (Telekom Malaysia), I handled various types of consumer promotions & activations campaigns.
Some notable career achievements were winning the Samsung...
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