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Aditya Marathe

Personal Information
Organization / Workplace
Hyderabad Area, India India
Occupation
Manager, Sales Force Effectiveness (India)
Industry
Medical / Health Care / Pharmaceuticals
About
Lead the customer profiling and segmentation work across business units/therapy areas. Developed and implemented map-based geo-spatial analytical methods for sales force sizing, deployment and optimization Developed and implemented incentive compensation models to set fair and unbiased goals at territory/brand levels Co-developed sales forecasting methodology for new launches and existing brands Regularly provide insights and drive informed decision making at senior management level on performance, business trends, and opportunities Run promotion response analyses, market research and closed loop marketing to improve customer centric marketing Other work includes - supply chain ana...
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