Increase sales and market share, gain new customers and retain existing customers; Customer Loyalty program, Customer Contact strategy. Integrate E-Commerce in total business, set up Multi Channel Marketing Strategy and integrate Multi Channel Marketing Calendar. Develop Internet Score Card and setup proper tracking, including how channels effect each other. Simplify business processes and systems and implementing Project and Change Management. Explore market for new Marketing and E-Commerce opportunities. Setup as or migrate to online only model.
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