Lars Hedegaard Pedersen
42
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Organization / Workplace
Central Region, Denmark Denmark
Occupation
Marketing | Strategy | Media | Story Telling | Content Marketing | PR | Communications
Industry
Advertising / Marketing / PR
Website
About
Experienced story teller and business strategist. Creative with strong analytical and excellent communication skills.
Handles marketing, PR and communication strategies across a variety of media platforms. Has managed creative disciplines, concept development, new media formats and communication strategies, usually based on strategic research and insights.
As a journalist and business analyst I have covered Danish and international marketing industry for the last 4-5 years. Published more than 1.000 articles on topics such as marketing, media, strategy, communications, creative concepts, consumer insights, PR, trends and development of technology and new media formats.
On daily basis...
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