Dynamic team leader focused on pioneering a culture of innovation to develop breakthrough data-driven creative and content strategies - online and off.
Over the past two decades, I have applied my background in consumer advertising, research, branding, and performance analytics to guide clients through difficult strategic marketing, government relations, and communications challenges. I specialize in utilizing an array of disparate custom and syndicated research to develop disruptive approaches to build brands, drive sales, shape reputations and mitigate crises.
My thoughts and opinions are my own.
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