Video beyond YouTube
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1 like?2,595 views
Digital Media Strategist for Bradford Council. Passionate about using video and live streaming to engage citizens.
Video beyond YouTube
- 1. Video, beyond YouTube. Albert Freeman, Bradford Council @albfreeman July, 2015
- 2. Video outperforms other Facebook posts
- 3. Bradford¡¯s Victorian tunnels video Facebook YouTube Reached 53,968 20,506 views (+3 sec) 7,513 views (+30 sec) 1,037 likes 353 shares 3 likes 7 shares 1,475 views Shared once to 2,000 Tweeted twice to 9,000
- 4. Viral success on Facebook. Watch video: On Facebook On YouTube Bradford¡¯s Victorian tunnels video
- 5. Add captions to both Facebook and YouTube videos. Captions automatically show in news feed on the Facebook app.
- 6. Use the videos tab on Facebook pages. Feature one video, put others in playlists.
- 7. Uses for Instagram video Spontaneous: Emergency building closure. Also shared to Facebook. https://instagram.com/p/w6iojJhKvD/
- 8. Uses for Instagram video Campaigns: Teaser for New Deal video, cut from full video. Call to action in description. https://instagram.com/p/4mW1JLhKpr/
- 9. Uses for Vine Spontaneous: Dancing demolition diggers. Quickly shared on Twitter. https://vine.co/v/eqqMXKEjjUF
- 10. Uses for Vine Campaigns: Bin day reminders on app. Call to action in video and description. https://vine.co/v/MdxXwbn7Kul
- 12. Periscope and Meerkat Quick and easy live streaming video
- 13. To stream or not to stream? Q&A and live chats Election results Events and festivals Meetings AccidentsEmergencies ¡¯How to¡¯ tutorials Possibly Possibly not
- 14. Further reading on my blog Facebook video, enjoy it while you can: https://albfreeman.wordpress.com/2015/01/24/ facebook-video-enjoy-it-while-you-can/ Periscope and live streaming: https://albfreeman.wordpress.com/2015/04/04/ periscope-and-live-streaming/