Personal Information
Organization / Workplace
Provo, Utah Area United States
Occupation
Chief Marketing Officer at Purple, Inc. and experienced marketing consultant
Industry
Advertising / Marketing / PR
Website
http://www.alexmcarthur.comAbout
My name is Alex McArthur and I am a digital marketing executive / consultant and the Chief Marketing Officer at Purple (the Purple mattress).
My start came in ecommerce with a small computer manufacturer in 1998. Since that time my career has evolved to leading digital marketing strategy, including web, content, mobile, email, social, analytics and search marketing efforts for thousands of SMBs, Inc 500s, public companies and other reputable brands. I have experience in both agency and in-house settings, including startups and large enterprises, as well as highly regulated public companies.
The people I've worked with have been a big part of my career and I'm proud of the great teams I'...
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