Personal Information
Organization / Workplace
Pakistan Pakistan
Occupation
Business Director/Agency Lead at Groupm
Industry
Advertising / Marketing / PR
About
In a leadership role with 11 years of work experience in Media, Marketing and Communications. Have extensive knowledge of Marketing, Brand Communication planning, Strategic Media Planning, Media Buying & Digital Media. As agency lead, i am responsible for agency P&L, business operations, HR training and development.
2012 - PAS (Pakistan Advertisers Society) Award 2012 in Media Innovation Category (Digital Media) for British Council.
2007 - Best Digital Campaign Award (Purple Head) for Mindshare in Asia Pacific Region for Energile (Unilever)
2007 - Outstanding performance award in Mindshare
2016 -- Runner Up Best Digital Campaign (Alkaram Woman Consumer: Journey Trail)
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