In 2001, I co-founded Ying Communications, a B2B marketing and public relations agency based in Singapore, and I've been running it ever since.
My job:
- get air cover for my clients' brand, products, services
- get new leads
- nurture leads for sales
- get customers to stay
- get customers to buy more
- solve marketing challenges
- help execs communicate better
- train B2B comms professionals
- keep employees motivated
- keep clients happy
- run a business
Specialties: B2B marketing, B2B digital and social media marketing, B2B content marketing, B2B communications, business story telling, executive coaching, creative workshops, messaging workshops, events moderation