Seasoned international digital marketing executive
Industry
Technology / Software / Internet
About
Seasoned digital marketing executive with extensive experiences in B2C marketing, strategy and business intelligence. Recognized for driving actionable insights through analytics and taking initiatives to get things done in highly matrixed organizations as well as in start-up environment. Chinese national with over 10 years of post-MBA experiences in US, UK and China with leaders in management consulting (McKinsey), consumer retail (Starbucks), digital media (Razorfish) and technology (Microsoft).
Specialties:
Go-to-market strategy, digital marketing, business intelligence, marketing analytics, eCommerce, international business management
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