Received the Best Media Innovation award at Emvies 2005 for Indian Idol launch campaign
Expertise in market and brand development supported by excellent inter-personal communication skills built on sound exposure and experience.
Have seen brands succeed in terms of Profitability, Market share & Share of Mind.
Successfully conducted national brand launches through innovative promotional schemes.
Strong business acumen with an ability in data analysis & using research (qualitative / quantitative) to construct a meaningful action plan.
Experience in national & international consumer promotions, events, development & implementation of promotional strategies.