Marketing and Business Development Manager at Patterson & Dewar Engineers, Inc. and Hood-Patterson & Dewar, Inc.
I am a motivated B2B marketing manager with a keen understanding of sales-driven marketing strategies. I have 20 years proven experience implementing and managing effective marketing initiatives that improve brand awareness, communicate a company's value proposition, and drive interest. Outstanding analytical, design and communication skills have helped me build marketing programs from the ground up, establishing effective brand standards and sales-centered marketing tools and materials.
Specialties:
• B2B marketing and communications targeting A/E/C, manufacturing and technology sectors
• Content marketing
• Social media marketing
• Web site development and analytics
• E-mail