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Personal Information
Organization / Workplace
Greater Memphis Area United States
Occupation
Senior E-Commerce Program Specialist
Industry
Retail
About
• A/B Testing, Marketing Automation and Web Personalization: Leading the strategy, execution and reporting of our test and target/ web personalization platform which requires an understanding of coding, UI, copywriting, web design, analytics and project management to meet established conversion and revenue goals. • Enterprise-wide IT Projects: Actively supporting multiple enterprise-wide IT projects for desktop and mobile integrations • Market Research: Supporting two major market research projects by contributing to planning and strategy and questionnaire design. • Customer Insights and Satisfaction: Compile and analyze results from online customer satisfaction surveys and repo...
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