A business-focused and technically minded professional with 20-year experience in the Digital Marketing SaaS industry.
Responsibilities held span sales, business development, account management, pre-sales and post-sales roles across a broad range of organisations (IBM, DoubleClick, Google, Omniture, Adobe, Searchmetrics and RichRelevance).
Comprehensive skill-set including market evangelisation, business development, sales, account management, technical & solution selling, public speaking, public relations, marketing technologies, project scoping.
Areas of expertise: SaaS, Personalisation, Omnichannel, Web Analytics, SEM, SEO, Ad Serving, AB/MVT, Targeting, Merchandising, Conversion
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