With the simple positive goals of empowering young men to stay in check with their testicles, generate as much awareness as possible and breakdown barriers of embarrassment, we created Feeling Nuts, the biggest and ballsiest movement. We combined entertainment & social media to uniquely raise awareness by challenging people to get #feelingnuts.
Feeling Nuts engaged the World, with participation in over 157 countries including the biggest names; Ricky Gervais, Hugh Jackman, Neil Patrick Harris, Usain Bolt and Miley Cyrus, to name just a few and reached over 750 million people. Millions of people engaged with the message and took up the movement, actively tweeting the message and posting...