Senior Scholar with global grasp within both academia and research. Consumer Behaviour and Marketing Subject Matter Expert and Industry Influencer. Frequent speaker at academic and professional levels; has keen interest in developing and harnessing industry-led research for societal and scholarly benefits.
Currently leading and supervising multiple Doctoral candidates towards degree and research completion. And teaching multiple courses at both graduate and phd level
Working on Multiple papers and publications in collaboration with other scholars across the globe; both in guidance and contributory capacities
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