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A GUIDE TO
ENTREPRENEURSHIP
-DAVID OATES
DAVID OATES
Born in June 1962
British Sports Commentator
BBC Journalist
Died on February 3rd 2013
OVERVIEW
 Demonstrates how to make a small
business works
 Decides the course and skills required
 What obstacles we have to overcome
TYPES OF ENTREPRENEURS
 WOULD BE entrepreneur
 ONE DIMENSIONAL entrepreneur
 HALFWAY  HOUSE entrepreneur
 IMPOVERISHED entrepreneur
 BLINKERED entrepreneur
 TECHNOLOGY SHY entrepreneur
 SMOTHERED entrepreneur
 MATURE entrepreneur
CASE 1: THE FIRE MAN
 Fire protection product  idea
 Intumescent material that expands in heat
 Not enough sales to justify investment
 Full support by the company  raw
materials and finance
 Within 5 years  400,000 pounds turnover
 WOULD BE entrepreneur
 ONE DIMENSIONAL entrepreneur
 HALFWAY  HOUSE entrepreneur
 IMPOVERISHED entrepreneur
 BLINKERED entrepreneur
 TECHNOLOGY SHY entrepreneur
 SMOTHERED entrepreneur
 MATURE entrepreneur
WHICH ONE ?
CONCLUSION :
WOULD BE ENTREPRENEUR
CASE 2: A TUFF NUT TO CRACK
 Excellent Salesman
 Servicing and repairing computers
 Agent to market products to Europe
 Started manufacturing his own range
 New product line had a problem
 Bought companies abroad  bought their
problems too
 750,000 pounds of investment
 He diluted his stake to keep the company
afloat
 Dismissed from the company
 WOULD BE entrepreneur
 ONE DIMENSIONAL entrepreneur
 HALFWAY  HOUSE entrepreneur
 IMPOVERISHED entrepreneur
 BLINKERED entrepreneur
 TECHNOLOGY SHY entrepreneur
 SMOTHERED entrepreneur
 MATURE entrepreneur
WHICH ONE ?
CONCLUSION :
ONE DIMENSIONAL ENTREPRENEUR
CASE 3: SHOE FIRM A BETTER SHINE
Company closes  270 workers out of
job
Co  op formed with 190 workers
No banks to fund
No knowledge about marketing
Initially no wages yet one family
 Restriction  only 18
 Unexpected order when demand
increased due to closure
 First year turnover  50,000 pounds
 Debts and mortgages were to be paid
 Diversification
 WOULD BE entrepreneur
 ONE DIMENSIONAL entrepreneur
 HALFWAY  HOUSE entrepreneur
 IMPOVERISHED entrepreneur
 BLINKERED entrepreneur
 TECHNOLOGY SHY entrepreneur
 SMOTHERED entrepreneur
 MATURE entrepreneur
WHICH ONE ?
CONCLUSION:
HALFWAY HOUSE ENTREPRENEUR
CASE 4: FLOWERS AT HARRODS
 Johanna Sheens Problem
 Answer  start her own business
 Several experiments  elegant pictures from
pressed flowers
 Direct selling  market
 Camping outside Harrods
 Flourishing export business
 WOULD BE entrepreneur
 ONE DIMENSIONAL entrepreneur
 HALFWAY  HOUSE entrepreneur
 IMPOVERISHED entrepreneur
 BLINKERED entrepreneur
 TECHNOLOGY SHY entrepreneur
 SMOTHERED entrepreneur
 MATURE entrepreneur
WHICH ONE ?
CONCLUSION:
BLINKERED ENTREPRENUER
CASE 5: LASER SHARP
 Greenslade  laser technology
 150,000 pounds couldnt be raised personally
 Government grants
 36,000 pounds  regional development grant
 90,000 pounds  government guaranteed loans
 50,000 pounds  own capital
 First commercial laser in 1970s
 Experiments of FERRANTI
 Usefulness  international welding exhibition
 WOULD BE entrepreneur
 ONE DIMENSIONAL entrepreneur
 HALFWAY  HOUSE entrepreneur
 IMPOVERISHED entrepreneur
 BLINKERED entrepreneur
 TECHNOLOGY SHY entrepreneur
 SMOTHERED entrepreneur
 MATURE entrepreneur
WHICH ONE ?
CONCLUSION:
TECHNOLOGY SHY ENTREPRENEUR
THANK YOU
Presented By,
Avril Rodrigues

More Related Content

A guide to entrepreneurship_David Oates

  • 2. DAVID OATES Born in June 1962 British Sports Commentator BBC Journalist Died on February 3rd 2013
  • 3. OVERVIEW Demonstrates how to make a small business works Decides the course and skills required What obstacles we have to overcome
  • 4. TYPES OF ENTREPRENEURS WOULD BE entrepreneur ONE DIMENSIONAL entrepreneur HALFWAY HOUSE entrepreneur IMPOVERISHED entrepreneur BLINKERED entrepreneur TECHNOLOGY SHY entrepreneur SMOTHERED entrepreneur MATURE entrepreneur
  • 5. CASE 1: THE FIRE MAN Fire protection product idea Intumescent material that expands in heat Not enough sales to justify investment Full support by the company raw materials and finance Within 5 years 400,000 pounds turnover
  • 6. WOULD BE entrepreneur ONE DIMENSIONAL entrepreneur HALFWAY HOUSE entrepreneur IMPOVERISHED entrepreneur BLINKERED entrepreneur TECHNOLOGY SHY entrepreneur SMOTHERED entrepreneur MATURE entrepreneur WHICH ONE ?
  • 7. CONCLUSION : WOULD BE ENTREPRENEUR
  • 8. CASE 2: A TUFF NUT TO CRACK Excellent Salesman Servicing and repairing computers Agent to market products to Europe Started manufacturing his own range New product line had a problem
  • 9. Bought companies abroad bought their problems too 750,000 pounds of investment He diluted his stake to keep the company afloat Dismissed from the company
  • 10. WOULD BE entrepreneur ONE DIMENSIONAL entrepreneur HALFWAY HOUSE entrepreneur IMPOVERISHED entrepreneur BLINKERED entrepreneur TECHNOLOGY SHY entrepreneur SMOTHERED entrepreneur MATURE entrepreneur WHICH ONE ?
  • 12. CASE 3: SHOE FIRM A BETTER SHINE Company closes 270 workers out of job Co op formed with 190 workers No banks to fund No knowledge about marketing Initially no wages yet one family
  • 13. Restriction only 18 Unexpected order when demand increased due to closure First year turnover 50,000 pounds Debts and mortgages were to be paid Diversification
  • 14. WOULD BE entrepreneur ONE DIMENSIONAL entrepreneur HALFWAY HOUSE entrepreneur IMPOVERISHED entrepreneur BLINKERED entrepreneur TECHNOLOGY SHY entrepreneur SMOTHERED entrepreneur MATURE entrepreneur WHICH ONE ?
  • 16. CASE 4: FLOWERS AT HARRODS Johanna Sheens Problem Answer start her own business Several experiments elegant pictures from pressed flowers Direct selling market Camping outside Harrods Flourishing export business
  • 17. WOULD BE entrepreneur ONE DIMENSIONAL entrepreneur HALFWAY HOUSE entrepreneur IMPOVERISHED entrepreneur BLINKERED entrepreneur TECHNOLOGY SHY entrepreneur SMOTHERED entrepreneur MATURE entrepreneur WHICH ONE ?
  • 19. CASE 5: LASER SHARP Greenslade laser technology 150,000 pounds couldnt be raised personally Government grants 36,000 pounds regional development grant 90,000 pounds government guaranteed loans 50,000 pounds own capital
  • 20. First commercial laser in 1970s Experiments of FERRANTI Usefulness international welding exhibition
  • 21. WOULD BE entrepreneur ONE DIMENSIONAL entrepreneur HALFWAY HOUSE entrepreneur IMPOVERISHED entrepreneur BLINKERED entrepreneur TECHNOLOGY SHY entrepreneur SMOTHERED entrepreneur MATURE entrepreneur WHICH ONE ?