Personal Information
Organization / Workplace
Greater Atlanta Area, TX United States
Occupation
Online Fundraising Manager
Website
About
Overview: Driving improvements in online fundraising strategy and tactics, donor communications, and database management.
• Email-based Fundraising: Rebuilding email processes and strategy for donor giving and cultivation. Launching Welcome Series to introduce new constituents to mission and goals of Habitat.
• Innovative Campaigns: Developing online campaign center portal allowing supporters to create peer-to-peer fundraising campaigns and participate in cause marketing initiatives.
• Fundraising Metrics: Constructed measurement models and tools to analyze campaign progress toward budgeted financial goals.
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