What drives me professionally?
... motivating mainstream consumers to enjoy "better for you" food as part of overall quality living.
Success depends on building connections between various stakeholder influencers to help consumers enjoy good food. Stakeholders with potential to positively motivate and fuel healthy eating range from food markets and marketers, to insurance companies, culinary professions, food ingredient companies, educators, researchers, digital technologies of all types, the media, health organizations, regulators, and others.
Let's inspire consumers around the world to enjoy good food lifestyles.
lyleinc@att.net