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M O C C A
Modeling Crowdsourcing for Cultural HeritAge
MOCCA	
 ?are:	
 ?
?? Julia	
 ?Noordegraaf,	
 ?University	
 ?of	
 ?Amsterdam	
 ?(project	
 ?leader)	
 ?
?? Angela	
 ?Bartholomew,	
 ?University	
 ?of	
 ?Amsterdam	
 ?(embedded	
 ?
researcher)	
 ?
?? Ellen	
 ?Fleurbaay,	
 ?Stadsarchief	
 ?Amsterdam	
 ?(public	
 ?partner)	
 ?
?? Pieter	
 ?Woltjer	
 ?&	
 ?Ellen	
 ?van	
 ?Noort,	
 ?Picturae	
 ?(private	
 ?partner)	
 ?
?? Alexandra	
 ?Eveleigh,	
 ?University	
 ?College	
 ?London	
 ?(advisor)	
 ?
[Insert	
 ?CIRCA	
 ?screenshot]	
 ?
ObjecLves:	
 ?
1.? Central	
 ?quesLon:	
 ?What	
 ?determines	
 ?the	
 ?
success	
 ?of	
 ?a	
 ?crowdsourcing	
 ?project?	
 ?
2.? Analysis	
 ?of	
 ?two	
 ?projects:	
 ?Save	
 ?a	
 ?Portrait	
 ?and	
 ?
tagging	
 ?of	
 ?the	
 ?Maria	
 ?Austria	
 ?photo	
 ?collecLon	
 ?
3.? Outcome:	
 ?tool	
 ?for	
 ?designing	
 ?e?ecLve	
 ?
crowdsourcing	
 ?projects	
 ?
Crowdsourcing	
 ?Goals	
 ? Classi?ca9on	
 ? Contextualiza9on	
 ? Correc9on	
 ?and	
 ?Transcrip9on	
 ? Cura9on	
 ? Crea9on	
 ? Crowdfunding	
 ?
	
 ?	
 ? 	
 ?	
 ? 	
 ?	
 ? 	
 ?	
 ? 	
 ?	
 ? 	
 ?	
 ? 	
 ?	
 ?
Ins9tu9onally-?‐Related	
 ?
Increasing	
 ?the	
 ?amount	
 ?of	
 ?digiLzed	
 ?materials	
 ? x	
 ? x	
 ? x	
 ?
Set	
 ?prioriLes	
 ?for	
 ?digiLzaLon	
 ? x	
 ? x	
 ? x	
 ?
Edit	
 ?content	
 ? x	
 ?
IdenL?caLon	
 ?of	
 ?subject	
 ? x	
 ? x	
 ?
Organize	
 ?informaLon	
 ?and	
 ?knowledge	
 ? x	
 ? x	
 ? x	
 ?
Linking	
 ? x	
 ? x	
 ? x	
 ? x	
 ?
Solve	
 ?problems	
 ? x	
 ?
Cataloguing	
 ? x	
 ? x	
 ? x	
 ?
Resource	
 ?Management	
 ?
Raising	
 ?funds	
 ?to	
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 ?project	
 ? x	
 ?
Save	
 ?Lme	
 ?and	
 ?resources	
 ?of	
 ?insLtuLon	
 ? x	
 ? x	
 ? x	
 ? x	
 ? x	
 ? x	
 ?
Public	
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 ?
Gain	
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 ? x	
 ? x	
 ? x	
 ? x	
 ? x	
 ? x	
 ?
Gain	
 ?aZenLon	
 ?(through	
 ?media	
 ?sources)	
 ? x	
 ? x	
 ? x	
 ? x	
 ? x	
 ? x	
 ?
Crowd-?‐Related	
 ?
Engagement	
 ?with	
 ?collecLon	
 ?and	
 ?insLtuLon	
 ? x	
 ? x	
 ? x	
 ? x	
 ? x	
 ? x	
 ?
Gain	
 ?knowledge	
 ?of	
 ?crowd	
 ?opinion	
 ?and	
 ?preferences	
 ? x	
 ? x	
 ?
Maria	
 ?Austria	
 ?InsLtute,	
 ?Tags	
 ?en	
 ?uitleg	
 ?	
 ?
(tags	
 ?and	
 ?explanaLon)	
 ?
 Modeling Crowdsourcing for Cultural Heritage (Museums & the Web Presentation, 3 April 2014)
 Modeling Crowdsourcing for Cultural Heritage (Museums & the Web Presentation, 3 April 2014)
 Modeling Crowdsourcing for Cultural Heritage (Museums & the Web Presentation, 3 April 2014)
 Modeling Crowdsourcing for Cultural Heritage (Museums & the Web Presentation, 3 April 2014)
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 Modeling Crowdsourcing for Cultural Heritage (Museums & the Web Presentation, 3 April 2014)
Digital Strategies for Heritage (DISH) 2013
2 & 3 December 2013, De Doelen, Rotterdam
Workshop report
Hosts: Julia Noorgraaf, Alexandra Eveleigh, Angela Bartholomew, Pieter Woltjer
Title: Workshop crowdsourcing a crowdsourcing model for CH (MOCCA)
Introduction
The Modeling Crowdsourcing for Cultural Heritage (MOCCA) project, a joint research endeavor of the
Creative Industry Research Centre Amsterdam and the Centre for Digital Humanities of the University
of Amsterdam, aims to steer more effective crowdsourcing projects for galleries, libraries, archives,
and museums. By defining a set of conditions and requirements that help to determine to the relative
success of crowdsourcing projects, the MOCCA Project works to develop a nuanced tool that can be
used by cultural heritage organizations to better design their own tailor-made projects.
The Crowdsourcing a Crowdsourcing Model for Cultural Heritage Workshop will explain the necessity
of this research to the field, using the Amsterdam City Archives' current Red Een Portret (Save a
Portrait) project as a key case study. After preliminary results of the MOCCA project have been
introduced, participants will be divided into groups to test a version of the model in-progress against
their own plans for crowdsourcing projects. Each participant is requested to prepare by bringing a plan
for a crowdsourcing project from their own institution, either existing or hypothetical, paying special
attention to key attributes of the project such as the characteristics of the collection, the goals of the
project, and the skills or expertise volunteers will require to complete the task. The workshop will
enable participants to gain knowledge about the conditions necessary to design a successful project
while also helping to evaluate and improve the functionality of the tool.
Discussion
Julia Noorgraaf UVA Digital Lab introduction: projects commissioned in collaboration with heritage
institutions and private partners.
New fundemental research in the field of DH
Use of computinal tools in digital humanities
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Using	
 ?the	
 ?MOCCA	
 ?Model:	
 ?	
 ?
OperaLon	
 ?War	
 ?Diary	
 ?
Crowd	
 ?support	
 ?and	
 ?feedback	
 ?(1)	
 ?
Crowd	
 ?support	
 ?and	
 ?feedback	
 ?(2)	
 ?
 Modeling Crowdsourcing for Cultural Heritage (Museums & the Web Presentation, 3 April 2014)
Contact	
 ?us:	
 ?
j.j.noordegraaf@uva.nl	
 ?
	
 ?
bartholomew.angela@gmail.com	
 ?
	
 ?
alexandra.eveleigh.09@ucl.ac.uk	
 ?
	
 ?
hZp://cdh.uva.nl/projects-?‐2013-?‐2014/m.o.c.c.a.html	
 ?	
 ?

More Related Content

Modeling Crowdsourcing for Cultural Heritage (Museums & the Web Presentation, 3 April 2014)

  • 1. M O C C A Modeling Crowdsourcing for Cultural HeritAge
  • 2. MOCCA ?are: ? ?? Julia ?Noordegraaf, ?University ?of ?Amsterdam ?(project ?leader) ? ?? Angela ?Bartholomew, ?University ?of ?Amsterdam ?(embedded ? researcher) ? ?? Ellen ?Fleurbaay, ?Stadsarchief ?Amsterdam ?(public ?partner) ? ?? Pieter ?Woltjer ?& ?Ellen ?van ?Noort, ?Picturae ?(private ?partner) ? ?? Alexandra ?Eveleigh, ?University ?College ?London ?(advisor) ? [Insert ?CIRCA ?screenshot] ?
  • 3. ObjecLves: ? 1.? Central ?quesLon: ?What ?determines ?the ? success ?of ?a ?crowdsourcing ?project? ? 2.? Analysis ?of ?two ?projects: ?Save ?a ?Portrait ?and ? tagging ?of ?the ?Maria ?Austria ?photo ?collecLon ? 3.? Outcome: ?tool ?for ?designing ?e?ecLve ? crowdsourcing ?projects ?
  • 4. Crowdsourcing ?Goals ? Classi?ca9on ? Contextualiza9on ? Correc9on ?and ?Transcrip9on ? Cura9on ? Crea9on ? Crowdfunding ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? Ins9tu9onally-?‐Related ? Increasing ?the ?amount ?of ?digiLzed ?materials ? x ? x ? x ? Set ?prioriLes ?for ?digiLzaLon ? x ? x ? x ? Edit ?content ? x ? IdenL?caLon ?of ?subject ? x ? x ? Organize ?informaLon ?and ?knowledge ? x ? x ? x ? Linking ? x ? x ? x ? x ? Solve ?problems ? x ? Cataloguing ? x ? x ? x ? Resource ?Management ? Raising ?funds ?to ?support ?project ? x ? Save ?Lme ?and ?resources ?of ?insLtuLon ? x ? x ? x ? x ? x ? x ? Public ?Rela9ons ? Gain ?increased ?visibility ?in ?new ?populaLons ? x ? x ? x ? x ? x ? x ? Gain ?aZenLon ?(through ?media ?sources) ? x ? x ? x ? x ? x ? x ? Crowd-?‐Related ? Engagement ?with ?collecLon ?and ?insLtuLon ? x ? x ? x ? x ? x ? x ? Gain ?knowledge ?of ?crowd ?opinion ?and ?preferences ? x ? x ?
  • 5. Maria ?Austria ?InsLtute, ?Tags ?en ?uitleg ? ? (tags ?and ?explanaLon) ?
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  • 12. Digital Strategies for Heritage (DISH) 2013 2 & 3 December 2013, De Doelen, Rotterdam Workshop report Hosts: Julia Noorgraaf, Alexandra Eveleigh, Angela Bartholomew, Pieter Woltjer Title: Workshop crowdsourcing a crowdsourcing model for CH (MOCCA) Introduction The Modeling Crowdsourcing for Cultural Heritage (MOCCA) project, a joint research endeavor of the Creative Industry Research Centre Amsterdam and the Centre for Digital Humanities of the University of Amsterdam, aims to steer more effective crowdsourcing projects for galleries, libraries, archives, and museums. By defining a set of conditions and requirements that help to determine to the relative success of crowdsourcing projects, the MOCCA Project works to develop a nuanced tool that can be used by cultural heritage organizations to better design their own tailor-made projects. The Crowdsourcing a Crowdsourcing Model for Cultural Heritage Workshop will explain the necessity of this research to the field, using the Amsterdam City Archives' current Red Een Portret (Save a Portrait) project as a key case study. After preliminary results of the MOCCA project have been introduced, participants will be divided into groups to test a version of the model in-progress against their own plans for crowdsourcing projects. Each participant is requested to prepare by bringing a plan for a crowdsourcing project from their own institution, either existing or hypothetical, paying special attention to key attributes of the project such as the characteristics of the collection, the goals of the project, and the skills or expertise volunteers will require to complete the task. The workshop will enable participants to gain knowledge about the conditions necessary to design a successful project while also helping to evaluate and improve the functionality of the tool. Discussion Julia Noorgraaf UVA Digital Lab introduction: projects commissioned in collaboration with heritage institutions and private partners. New fundemental research in the field of DH Use of computinal tools in digital humanities
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  • 16. Using ?the ?MOCCA ?Model: ? ? OperaLon ?War ?Diary ?
  • 17. Crowd ?support ?and ?feedback ?(1) ?
  • 18. Crowd ?support ?and ?feedback ?(2) ?
  • 20. Contact ?us: ? j.j.noordegraaf@uva.nl ? ? bartholomew.angela@gmail.com ? ? alexandra.eveleigh.09@ucl.ac.uk ? ? hZp://cdh.uva.nl/projects-?‐2013-?‐2014/m.o.c.c.a.html ? ?