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Marketing Executive and Professor - Beth Hirschhorn
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Fortune 50 leader Beth Hirschhorn has utilized her brand management, product development, and digital marketing skills in executive roles for more than 25 years. Among her achievements as the executive vice president and chief marketing officer of MetLife, she acquired the naming rights for New York’s MetLife Stadium. While serving as senior vice president of JP Morgan Chase, Beth Hirschhorn led marketing and management efforts to grow revenue by an unprecedented 12 percent. She recently joined Kaplan, Inc., where she leads enterprise marketing operations as executive vice president and chief marketing officer.
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