Worked in advertising since 11 years old. Started a career as a new business agent in 1994. Went a long way from designer to creative director, working in different advertising agencies.
In 2015 founded Moosetank - digital production studio. Curator of creative education block at IKRA in Moscow, a teacher at Higher School of Economics in 鈥楴on-media communications鈥� block. My main principle: every communication should bring value both for the brand and for the consumer.
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