The way we communicate has changed. There is a shift in the tools people use to communicate to each other,depending on the devices we use the language we use has changed. This has effected internal communications and external communications for an organization.
How your team works together is effected by all of this.
Protecting a Corporate's brand has become a concern more now than ever before. Before it was the companies website that spoke to their target market. Now Social Media has become part of the corporate identity. But not only are corporations using social media and the web for marketing. Corporate staff are also utilizing the social sites for business leads and for personal in.
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