Research Assistant Professor at The Hong Kong Polytechnic University School of Design (PolyU Design)
Industry
Design
About
-Seven years experience of design practice in China.
-Post doctor research focus on innovative cost-leadership strategy in Chinese manufacturing enterprises. PhD research is about managing design in Chinese manufacturing industry.
-Five years experience as design manager in NOVA DESIGN.
-Interesting in research of design planning, design strategy and design management.
-Be good at design research and design presentation, especially to Chinese clients and Chinese markets.
-Aim to finding Chinese solution to developing brand and market through design based on local conditions. Till now, I have published articles and books about the issues both in Chinese and English Version.
Specialties...
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