Twenty years of account planning experience successfully employed on a broad range of blue chip brands. Strong strategic, business and brand development skills, coupled with an award winning creative flair spanning brand, integrated, digital, direct and mobile activity. Above all 鈥榩assionate about ideas鈥�. 鈥� Highlights include category-changing launches for O2 iPhone, The O2, Sony Mobile 'Made of Imagination', BT Sport, activation of the Adidas virtual footwear wall and the digital re-birth of the new MINI 鈥榩ersonality on wheels鈥� in the UK. 鈥ㄢ��
Awards include IPA Effectiveness Gold, two times Marketing Society Gold for O2, and a handful of DMA gold.鈥�
Specialties: brand strategy, digital b...
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