Are you a Senior Business Leader or Owner in Sales or Business Development, Sales Training, Sales Effectiveness, Sales Enablement, Sales Solutions, Learning & Development, HR or Marketing who is involved in your organization's revenue generation strategy?
A recent research by Sales Executive Council showed that the driver that contributed to the greatest customer loyalty was "purchase experience" (53%). Unfortunately, Forrester's online survey pointed out that only 1 in every 7 sales visits usually live up to the expectations of the buying executives. It's more astonishing to find out that 88% of the salespeople are very prepared to talk about their own company and products and only 29% ...
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