Developed agency position used to relaunch agency
Wrote a new marketing model complete with philosophy and research model
Lead planning on all accounts, touched all brands in the agency
Lead new business while enterprising new opportunities
Repositioned and developed new campaigns many brands including client work sessions, qualitative and quantitative research, engagement planning, creative briefing and campaign development
Developed strong strategic relationships with upper management clients
Managed planners and worked across all agency departments
Specialties: Brand strategy
Big Ideas
Consumer insight and research
Account Planning
Engagement Planning