The document discusses ways that companies can improve their proxy statement disclosures to tell their story better and reduce length. It recommends using an annual report wrap to address issues upfront, clear formatting and graphics to make points, and cites examples from Weatherford and Chesapeake Energy of revising executive compensation and audit committee sections that resulted in shorter proxy statements and more favorable shareholder votes.
2. Why Bother?
Tell your story better to earn more votes
Tell your story better to others
(employees, proxy advisors, etc.)
Dramatically reduce length of your proxy
statement
Pride in what you do
3. Telling the Story
Annual report wrap to address issues up
front
Use formatting/graphics to clearly make
your points
Weatherford: Audit Committee Oversight
& Engagement section
Chesapeake Energy: Revised CD&A
4. The Results
Weatherford reduced proxy length
from 63 to 48 pages (25% drop)
Weatherford reduced comp
disclosure length from 33 to 20
pages (40% drop)
Weatherfords 13 vote far more
favorable than 12 (eg. 40% SOP
boost)